top of page

A sample shop story from the
March 2018 Electrical Apparatus

Big Ass Fans

Electrical Apparatus plant reports typically include company history, responses to economic and technological change, human resources decision making, “best practices,” other elements key to running a successful business, and a personal look at the people who make it all happen.


Bill O'Leary's article in the March 2018 issue gives extra attention to Big Ass Fans' marketing and branding goals.

Read the article below.

To share questions, comments, or ideas for other topics we should consider, contact us!

Electrical Apparatus is the monthly magazine and virtual community for electromechanical professionals who design, specify, use, sell, operate, maintain and repair electrical equipment.

Subscribe! Go to

Advertise! For advertising information, updates, special offers and more, sign up for the Publisher’s Market Memo e-list or email Barbara Wachter, Advertising Manager. 

For thoughts or questions about our technical content, contact us!

bottom of page