Standing Out

Yaskawa America awarded for customer experience

Yaskawa America, Inc. has earned Interaction Metrics' Outstanding CX Award for its 2025 customer experience, based on a third-party survey of their Distributors, OEMs, and End Users in the United States and Canada. 

The survey, conducted by customer experience research firm Interaction Metrics, evaluated Yaskawa across 112 distinct performance dimensions, resulting in an overall score of 90 out of 100. Yaskawa's Net Promoter Score (NPS), the standard measure of customer likelihood to recommend, created by Bain & Company, came in at 66, climbing over 4 points from the prior year and well into the "excellent" tier on Bain's benchmark scale. 

Several areas stood out not only for scoring well, but for being the dimensions most strongly correlated with overall satisfaction: Product Quality, Product Performance, Tech Support Problem Resolution, Application Engineering Technical Skills, and Training Instructors. In other words, Yaskawa scored highest on the things customers cared most about.